
adesso BLOG
09.05.2025 By Miriam Eckardt
Talkwalker – Precise social listening for your brand
Social listening can be used to analyse and monitor social media channels, blogs or websites with regards to brands, competitors or products, to name but one example. It enables you to monitor conversations, gain new insights and leverage this information to define possible strategies or approaches. In my blog post, I’ll explain why social listening is important and what added value the Talkwalker tool has to offer in this respect.
Read more08.05.2025 By Filiz Yilmaz
The website relaunch: using SEO to generate reliable success
A relaunch can take a website to the next level in more ways than just visually and functionally: if SEO is taken into account from the outset, existing rankings can be secured and new visibility potential tapped into. This blog post highlights the most important components for taking advantage of opportunities for improvement and preventing a drop in visibility.
Read more07.05.2025 By Per-Olof Ermler
Orchestrated workflows and robots as the key to successful automation of insurance processes
The technological landscape offers many changes and innovations. Only those who use these technologies efficiently and effectively will remain competitive. Poor integration, unclear processes and incompatible legacy systems are challenges for insurance companies. In my blog post, I show how workflow automation can be used to solve problems and automate processes.
Read more06.05.2025 By Andreas Denninger and Tobias Kirsch
Test automation architecture (TAA) based on a generic test automation architecture (gTAA) according to ISTQB in practice
Automated testing is more than just technology – it is architecture, collaboration and structure. In this blog post, we show how the generic test automation architecture (gTAA) according to ISTQB can be implemented in practice. Using specific tools, roles and processes, we demonstrate how manual and automated tests can be effectively integrated for greater quality, transparency and efficiency in everyday project work.
Read more05.05.2025 By Marko Borozan
Over-the-air updates: the digital revolution in the automotive industry
Over-the-air (OTA) updates are fundamentally changing the automotive industry: today, vehicle functions can be updated wirelessly, quickly and conveniently – without the need for a visit to the workshop. The blog shows how leading manufacturers are already using OTA, which trends will dominate in 2025 and how adesso is helping companies to use this technology strategically.
Read more02.05.2025 By Jonas Vöhringer
Data driven or left behind?
Energy suppliers are faced with a choice: silos and manual processes – or data-driven innovation. With centralised platforms, real-time information and real-time pricing, you not only create transparency and efficiency, but also lay the foundation for new business models. Find out why this is important right now in this blog post and at the EVU Process and IT Days.
Read more30.04.2025 By Louis Schäfer
Planning reimagined: How AI simplifies production planning
Despite state-of-the-art manufacturing technologies, production planning is often still surprisingly analogue. AI and GenAI have long offered the potential to automate complex planning processes, make them more efficient and save valuable resources. In my blog post, I show how the maximum priority graph is replacing old ways of thinking and paving the way for data-driven, adaptive planning.
Read more28.04.2025 By Hartmut Schramm and Kevin Ludwig
Harmonised IT landscape in life sciences – achieving success with SAP BTP
Regulatory hurdles, complex system landscapes, and increasing innovation requirements: The life sciences industry needs a strong integration strategy to remain future-proof. In this blog post, we show how companies are using the SAP Integration Suite based on SAP BTP to connect their heterogeneous IT systems, optimise processes, and meet regulatory requirements – securely, scalably, and future-proof.
Read moreHow can highly complex product variants be transferred efficiently and error-free to order processing? This blog post shows how Configit Ace™ and the adesso FIRE Framework work together to provide an end-to-end solution – from the initial configuration idea to the finished production order. ‘From Idea to Operations’ thus becomes a reality in the manufacturing industry.
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